Things like the inches of rainfall we haven't got are mentioned on the TV frequently, but not being a native, I have nothing to compare it to, so it doesn't mean very much to me beyond the basic intellectual "Well, that's bad." But we definitely are in a drought.
This fact was brought home when I was driving down a fairly major street--Maynard, for locals--and discovered it was on fire.
This isn't like, rural. This is a well groomed main road in a relatively high-density suburban area.
After a slackjawed moment, I realized that it was actually the side of the road that was on fire. The fire truck came screaming down just as I was driving up, and I got waved into the turn lane, so I didn't see the extent of the damage, but there was some pretty good pouring smoke and quite a long stretch of former lawn and the undersides of a coupla trees are now char.
I am going to assume, granted the placement, that it was the standard flick-a-cigarette-butt-out-the-car-windo
The fire trucks were on it right away, and there was no lasting harm done, but it's always a little unsettling to see the road catch fire two blocks from your house.